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  • Unwash Superstars

    New Brands

    A Deodorant You Don’t Have to Fuss Over

    Sustainability

    5/5

    Transparency

    3/5

    Brand Ethos

    3.5/5

    Overall

    4/5

    the unwash review

    Fussy is on a mission to reduce the overflow of plastic items in our bathrooms and beyond. The UK-based brand is certified carbon neutral and is in the process of obtaining a B-Corp Certification. 

    This popular deodorant is one that won’t leave you fussing. Each refill comes in a sugarcane-derived container, which is easy to throw in the compost once you need a new one. Refills are obtained easily through their subscription service on a four-week basis. Using only nine ingredients, all being planet-based, Fussy is focused on being a science-backed natural deodorant that is truly effective.

    “We are really focused on designing sustainable products that are simple, effective, and desirable.” – Matt Kennedy, CEO of Fussy 

    All you have to do is pick the color of your case and the scent of your refill, which are cruelty and paraben free. Fussy was named the UK’s best eco-deodorant, and we can easily see why this product always sells out. 

    CEO of Fussy, Matt Kennedy, realizes that the single-use plastic problem, especially in personal care products, is a massive issue. The brand hopes they are just the beginning of tackling it and setting a standard for other products entering the market. Kennedy might expand the brand into other products in the future to banish single-use products in personal care. 

    01

    Plus

    Plus eliminates the use of unnecessary plastic with their dissolvable packet-based body wash. Once you’re in the shower, rip open the packet, and it can all go safely down the drain. Everything, including the box the wash comes in, is entirely compostable. We love this product because whether you’re looking for something for everyday use, travel, or throwing in your gym bag, the brand innovates a product that we maybe didn’t realize needed a change. For daily use, you can purchase the refillable dispenser, and for on-the-go, the travel packs are perfect.

    02

    Dip

    Get ready for a new staple in your bathroom. This zero-waste hair care brand has created bars suited for every hair type and need. Dip is on a mission to convert big brand hair care lovers to a more sustainable option that doesn’t skimp on quality. Dip has a range of 35 color-safe shampoo and conditioner bars in a wide range of scents and travel tins. Whatever your hair care needs are, Dip has you covered.

    03

    Saie Beauty

    Climate-neutral brand Saie Beauty has taken the industry by storm, with nearly all of its products going viral. Saie is making beauty products that are good for you and the environment that their C.L.E.A.N. (conscious, luxurious, earth-minded, award-winning, new) mission conveys. From the Slip-Tint to their Airset Powder, Saie has a roster of high-performing products that don’t disappoint. It’s no wonder these products are taking social media by storm, and you can trust that this is a brand worth the hype.